RAC - Ego

RAC commissioned Sing-Sing to work as Creative Directors on their new album Ego. We made four colorful quadrants that could be released one-by-one as four separate singles. When the full album was released all four quadrants came together to be the final album cover for RAC’s Ego.

For the graphic design portion of the project, Sing-Sing abstracted the shapes of the album’s artwork to simple line work and created the interior jackets, a pull out poster, and the vinyl labels all within the same vocabulary.

Creative Direction: Sing-Sing
Set Design: Adi Goodrich
Photography: Sing-Sing
Set Build: Dustin Ruegger
Art Assistant: Becki Chernoff
Graphic Design: Adi Goodrich
Graphic Design Assistant: Caitlin Conlen